Exploring positively- versus negatively-valenced brand engagement: a conceptual model
- Creator: Hollebeek, Linda D. , Chen, Tom
- Resource Type: journal article
- Date: 2014
How devoted are you?: an examination of online music fan behaviour
- Creator: Perkins, Alicia
- Resource Type: journal article
- Date: 2012
Identification in popular music: a netnographic exploration of online fan communities
- Creator: Perkins, Alicia
- Resource Type: conference paper
- Date: 2010
Social media discussion forums, home country and immigrant consumer acculturation: the case of Iranian immigrants in Australia
- Creator: Sepehr, Sorush , Carlson, Jamie , Rosenberger III, Philip , Pandit, Ameet
- Resource Type: journal article
- Date: 2023